8 Advantages of 360 Virtual Tours
When considering a 360 virtual tour benefits tour, the initial thought that may arise is, "Is it worth the additional cost?"
First of all, if you are an architect, it can save you from potential misunderstandings with clients. It accurately conveys the look of the future interior or exterior. You and the client will look at the project from the same perspective, so you can avoid objections such as "I didn't know what the finished project would look like."
Secondly, you improve the customer experience. They will understand exactly what to expect and will be less stressed about the final result.
The question of financial feasibility remains. Is it more profitable to hire specialists from your architectural bureau or to outsource? A 3D artist is a professional who specializes in this particular field. Creating such projects on your own requires special software and powerful hardware. It can be financially unprofitable if you don't do it every day as a routine job.
You can delve deeper into the tips and tricks of architectural 360 virtual tours development services and 3D architectural walkthrough services that we have described based on our own experience. The most convenient way to find out the financial feasibility is to request a calculation of your project. It will take a few days max.
Now, let's take a look at the main 360 degree and explore areas that may need them to boost profits and improve customer experience.
List of Businesses that Benefit from 360 Virtual Tours
Virtual tours are useful for those industries that want to create the effect of a person's presence in their space. These are often companies that sell the property or those whose clients need to know in advance what the room where they will spend time will look like. Here's how virtual tours help in various areas:
•Real estate agencies. Tours simplify the process of demonstrating properties and provide an opportunity to cooperate with potential clients from other cities or countries.
•Restaurants. They allow you to convey the atmosphere and demonstrate hidden corners of the place. Read more on restaurant 3D rendering.
•Hotels, spas. Tours are like a personal acquaintance. They increase trust in the establishment and simplify the choice of a room.
•Production and office spaces. Companies can show consumers how their products are made, what their manufacturing facilities look like, etc. The benefits of 360 virtual tours for companies are that they inspire customer trust and create brand loyalty.
•Schools, colleges. Future students and parents want to know about the place of their future studies.
•Museums. Creating virtual exhibitions or guided tours allows for attracting the audience to the museum.
Tours familiarize people with the place. They make people interested and intrigued, and make them think: "I wish I could get there!"
Would You like to Know How 360 Virtual Tours Works For Your Competitors? We are Happy To Share Best Practice
Benefits of 360 Virtual Tours
The benefits of a virtual tour are typically associated with increased revenue, improved customer acquisition and retention, enhanced business credibility, and standing out among competitors.
For Architects
Commercial property only sometimes finds buyers or tenants immediately. Sometimes, it remains on the offer lists of even very experienced agents for months. To prevent real estate from standing idle without generating income, offer it in advance, during construction, or minor renovations after previous tenants. You cannot do it using a video tour because clients will see buckets of paint and scaffolding instead of a beautiful and stylish office interior. However, 3D rendering technology for producing virtual reality tours allows you to create a picture of the future and even an imaginary interior and exterior. This way, you can significantly reduce the time real estate waits for buyers. Read also our article on real estate 3D animation.
For Real Estate Agencies
Virtual tours are important for real estate agencies for the following reasons:
•Increase sales. According to research, products with 360-degree images sell 10% or more than the ones with regular pictures.
•Effective customer acquisition. Ads with virtual tours are clicked on up to 40% more often than those without. This is a real chance to attract the audience to your business.
•Reach a larger audience. The tour can be posted on the website, sent by mail, or shown to a potential client from another city or abroad. Realtors are no longer limited by geography, time zones, and flat photos that don't perfectly convey reality.
•Saving time on open houses. The tour quite accurately conveys the features of the premises. It is highly likely that clients who would not be interested in the house in real life will leave at the stage of viewing the tour. For a realtor, this is a huge time and money savings when working with non-target clients.
In addition, there are purely technical advantages of virtual tours: for example, they improve the position of a website in search results (i.e., when searching on Google, the site is displayed closer to the beginning). Probably, the presence of a virtual tour is an indicator that plays into the hands of the site. People spend a lot of time there, and Google remembers this. It begins to perceive the site as useful and interesting and puts it in higher positions.
For the Event and Entertainment Industry
Benefits of virtual tours for the events and entertainment industry:
•Tracking user behavior. With the help of Google Analytics, the company can find out which part of the tour has interested the user. How can this information be used? For example, museums can determine which exhibits are most popular with visitors and build an advertising campaign around them. Hotels can find out which rooms potential guests like and create several more similar interiors.
•Build an atmosphere of trust. Customers like to know what they are dealing with. They also like to see behind the scenes. The company can show not only public areas (for example, a cinema hall, a shopping center, swimming pools in a spa) but also those areas where visitors usually do not get to (kitchen, warehouse, etc.). This makes a strong impression because it demonstrates that the company is not hiding anything. Read more on 3D pool rendering.
This applies to hotels, restaurants, bars, clubs, etc.
How Omegarender Helps You to Get More Benefits from 360 Virtual Tours?
If you need a tour, Omegarender is here for you. For 8 years, we have been providing 360 virtual tour development services and 3D architectural walkthrough services.
Our team consists of 100+ artists from all over the world. We can find the right professional for your task. Need an exterior specialist? We have them. Want an interior tour? No problem. We'll get started as soon as possible.
When creating tours, we take into account not only technical and aesthetic parameters but also marketing ones. We are always interested in your target audience and offer concepts that will suit them.
You will get not just an attractive high-quality picture but a technically perfect project because we understand industry standards in particular countries and around the world.
You will feel comfortable in the process of cooperation because we have a well-established management flow. We will draw up a roadmap with clearly defined milestones and intermediate deadlines, so you will always know how your project is progressing. And, of course, the work will be done on time. Regular and loyal customers get special offers.
If you want to discuss and calculate your project, request a callback or book a meeting in our calendar. The meeting carries no obligation and is free of charge. We will help you figure out what you need and how virtual tour advantages can benefit (or not benefit) your specific project.
Conclusion
Virtual tours are a powerful tool that helps you "transport" a person to the room or area you want to show them. The ability to "walk" around the house, office, museum, or restaurant increases customer trust and loyalty to your business and generates interest in it. In addition, tours make customers spend more time on your website and increase the likelihood of making a purchase.
FAQ
What is the result of a 360 virtual tour service?
The client receives a file with a tour that can be run on a computer or smartphone, posted on a website, or viewed with VR glasses.
How does my business benefit from a virtual tour?
The main 360 virtual tour pros for business are as follows: the ability to show your object at a 360-degree angle to anyone on a computer, phone, or through VR glasses and immerse the viewer in the desired atmosphere; the ability to present the result of an architectural or design project to a customer; the ability to attract a larger audience, effectively retain customers, and make sales faster and more often.
Why are virtual tours profitable for businesses?
Because they perform several important roles for your business: help save time and money, attract more customers, expand your sales geography, and increase brand loyalty.
How long does it take to create 360 virtual tours?
Creating a tour takes several steps: taking photos with a 360-degree camera (or using the renders), processing the photos, creating the tour itself, adding music, titles, etc. It usually takes 5+ days.
How can a 360 virtual tour improve customer engagement and customer experience for various businesses?
Depending on your business, you can save money and time (realtors don't have to go to every home showcase in person), increase customer confidence (for example, a restaurant can show its kitchen), develop your brand (architects can present their works in 360 tours), or increase interest in the company (by creating an immersive experience within the tour).
Where can I find a professional or agency to create awesome 360 virtual tours?
Apply to Omegarender, a company that has been creating virtual tours for homes, restaurants, adjoining areas, etc. for over 8 years.
HOW MUCH DOES IT COST TO MAKE 360 VIRTUAL TOURS?
It depends on the area of the object to be shown and the technology to be used. So the cost can vary depending on camera spots and the complexity of the scene. We advise you to request an estimate for your project directly to a 3D visualization studio.
REVA SYKE RD, BRADFORD, UK
