Why Use 3D Animation for Real Estate?

The real estate industry is very sensitive to all technological innovations that allow increasing sales. One of the top technologies that has spread in recent years is real estate 3D animation. It fits perfectly into our visually-driven world and makes it very easy to win the sympathy of buyers. But they were not the only ones who responded enthusiastically to this new product. Digitalization was of interest primarily to agents, who were able to reduce the number of working hours thanks to 3D animation but, at the same time, increase their income.

Presenting properties is one of the most challenging for realtors because consumers often fall in love with a potential new home at first sight. A video presentation of the residential property is used to maximize the captivating effect of the first glance at the property. It is not a simple video recording of all rooms and exteriors but a fascinating 3D real estate animation, allowing you to demonstrate the object's actual or imagined future state in moving mode.

Saving on Travel Costs

The job of a real estate agent requires constant travel. It takes a lot of time and demands significant financial expenses if the building clients are interested in is far away. A virtual tour using 3D animation will allow you to illustrate all the advantages of the house remotely, without the need to go to the site until the clients' decision is more definite. Read also our articles on commercial real estate virtual tours and benefits of 360 virtual tours.

Increased Competitiveness

Real estate deals can provide a good income for brokers and agents. That is why this sector of the economy is full of competing firms and independent agents. Do you want to stand out against their background? Then, 3D real estate animation will allow you to offer clients something that many do not have — not only actual but also futuristic visualization of real estate for sale. You will highlight how the space of the rooms will benefit from stylish ways of designing their interior. By this, you will suggest valuable ideas to decorate and furnish the premises that buyers will be able to use later.

Possibility of Wide Use of Social Media

3D animation has become a top trend thanks to its ability to create immersive worlds that are similar to real life but, unlike it, are easily transformed. Due to the constant development and use of newest techniques, 3D animation is becoming all the time more realistic and attracts increased consumer attention. By posting a property showcase in this format on social media platforms, you can be sure it will receive a much greater response among your subscribers than ordinary photos or videos.

Receiving Emotional Responses from Clients

Marketing professionals know how important it is to get an emotional response from consumers to increase their likelihood of purchasing. When you visualize their future home in stunning 3D moving images, you capture their attention and make them want to buy it.

Read more about the benefits of 3D visualization.

Practical Application of 3D Animation for Real Estate Marketing and Sales

What is 3D animation real estate if not the creativity and skill of artists? Omegarender is a 3D real estate renderings studio that provides services for real estate companies. We have united 100+ talented professionals from over 25 countries. Making the creation of 3D images the main business of our lives, we have developed more than 1,000 projects for different countries of the world.

Real estate companies, developers, and construction companies will often order animation from us for marketing purposes. They post it on their websites, and social networks, and/or use it as an advertisement on digital LED billboards to fully show off the interiors and exteriors of residential buildings.

For 7 years, we have worked with various real estate companies from America, Canada, and the UAE. Many of our regular clients, such as the Don Heller Group, tell us that due to our work, they managed to explode their sales. Check out our 3D renderings in Vancouver and 3D rendering in Los Angeles.

In addition to long animation clips, we can also make short clips from ready-made renderers by simply animating individual objects in the scene (such as curtains, a fireplace, a clock, etc.) and setting up a simple camera panning. And as a rule, it is cheaper and faster.

Our unique design for the properties makes us an exclusive company in the industry. In addition, any reference to us on the Internet is full of words of gratitude and high appreciation for the work we have done. By collaborating with such perfectionists, you will receive ultra-realistic 3D animation with lots of details and endless imagination of the best 3D rendering specialists.

If you want to attract investors and buyers, consider integrating 3D animation for real estate into your activity. It will significantly increase your competitiveness and expand your earning potential. Now, your target audience will become much more expansive. This technology creates such an appealing immersive experience that your clients won't need to travel on-site to view the home before making a final decision. The little money you spend on ordering rendering services will be fully compensated by increased audience interest and growth of sales. In addition, you don't have to master this technology alone because Omegarender 3D architectural animation services will take care of this. The company's specialists will create a gorgeous visual product for you in the shortest possible time.